Trade Gothic

Trade Gothic Type Specimen Posters is a typography project that explores the range and structure of the Trade Gothic type family through a set of expressive specimen posters. The work is inspired by El Lissitzky and Constructivist design, using bold geometry, dynamic composition, and layered type to create a sense of depth and dimension.

Each poster emphasizes hierarchy, scale, and movement, showing how Trade Gothic can shift between strong editorial presence and clean informational clarity. The layouts treat type as both content and structure, using contrast and spatial tension to guide the viewer.